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diversity, equity, and inclusion (DEI) efforts. Just hours prior to the crash, Forbes had published an article spotlighting companies resisting the broader cultural and political backlash against diversity initiatives. The outlet quoted Peter Carter, Delta’s Executive Vice President for External Affairs, who had emphatically stated during a January earnings call that the company would not reevaluate its DEI commitments.
This is your reminder that Delta still has its DEI page up
It actually says “We actively seek diversity”
Including multiple programs aimed at hiring more ‘diverse’ (not White) pilots https://t.co/OrfImr2c2Q pic.twitter.com/5XfdYthDdN
— The Real Brandon (@BluecollarBran) February 17, 2025
“We’ve just seen other companies and other industries rethinking of sustainability pledges and DEI commitments,” noted Alison Sider, a reporter for The Wall Street Journal, prompting her to inquire, “if there’s anything Delta is kind of reevaluating in either of those spaces.”
Delta Airlines pinned video on their TikTok is promoting DEI
It's no coincidence that an airline that focuses on WOKE instead of excellence lands their planes upside down on the runwaypic.twitter.com/ohbbBd5G9J
— The Pleb 🌍 Reporter (@truckdriverpleb) February 18, 2025
Carter’s response was unequivocal: “No, we are not.”
“We are steadfast in our commitments because we think that they are actually critical to our business. Sustainability is about being more efficient in our operations,” he asserted. “And really DE&I is about talent, and that’s been our focus. And of course, the key differentiator at Delta is our people.”
Following the crash, social media users criticized Carter’s comments, arguing that the DEI movement tends to distract companies from hiring based on merit.