RFK Jr. Campaign Pays Ex-Ramaswamy Staffer’s Firm For TikTok Influencer Outreach

Robert F. Kennedy Jr.’s presidential campaign paid nearly $10,000 in March to a communications firm run by a former aide to Vivek Ramaswamy’s failed 2024 presidential bid for “Influencer Engagement” likely in an effort to sway Republican voters according to federal records reviewed by the Washington Free Beacon. The firm Total Virality LLC, is led by Zachery Henry who served as deputy director of communications for Ramaswamy’s campaign.

Henry who also briefly served as communications director for Arizona venture capitalist Blake Masters’s Senate bid declined to offer specifics about the firm’s work for the Kennedy campaign. “I worked with RFK on one project I don’t disclose my influencers and I’m no longer working with Mr. Ramaswamy” he told the Free Beacon.

Kennedy a lifelong Democrat has appealed to some Republicans particularly with his skepticism of vaccines. An April Quinnipiac poll showed likely Kennedy voters prefer former President Donald Trump over President Joe Biden by double digits. Kennedy has said “I take more votes from President Trump than I do from President Biden.”

Ramaswamy’s campaign which ended after he received less than 8 percent of the vote in the Iowa primary touched on many of the same themes as Kennedy’s including skepticism about the safety and efficacy of coronavirus vaccines.

Left-wing groups have funded ads and opposition research against Kennedy who has qualified to appear on the ballot in several states. The White House has shown growing nervousness about his candidacy with members of the Kennedy clan appearing alongside President Biden at a recent campaign event.